Yves Saint Laurent — Black Opium Fragrance Campaign 2014

Mathieu César shoots Edie Campbell as the face of YSL fragrance Black Opium. read more

  • Year 2014
  • Client Yves Saint Laurent
  • Photographer Mathieu César
  • Talent Edie Campbell
  • Stylist Sarah Richardson
  • Hair Luke Hersheson
  • Make-Up Lloyd Simmonds
  • Location London

British it-model Edie Campbell assumes the role of moody “rock chic” muse in YSL’s new Black Opium perfume campaign.  In the atmospheric ad, Campbell offers up a black leather- and smudged eyeliner–fueled spin on the classic Opium imagery that debuted in 1977. Yves Saint Laurent